Sway: Unravelling Unconscious Bias

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Sway: Unravelling Unconscious Bias Customer Reviews

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  • 5.0 out of 5 stars from springmom67 -- THE book to read about unconcious bias : I was blown away by this book. The topic has been a tough one for me as I've often resisted awareness of my own bias. The author was able to bypass my resistance with this brilliantly researched and objective study of how bias works in the brain, gets expressed in our behaviors and effects the foundations of our communities as a whole. I came away from this book with a whole new understanding of how my own filters work and how the systems I count on every day have been influenced by our collective bias. I read this important work cover to cover and was consistently drawn to look at myself and society with new eyes. ( Reviewed in the United States on June 22, 2020 )
  • 5.0 out of 5 stars from Amar Dave -- Future of Collective harmonious existence : Implicit Unconscious bias(es) so prevalent in every ones day to day life influencing our behavior in relation to ourselves and others in both negative and positive way is masterly addressed in this epic edition, supported by scientific evidence available today. Compels to reflect on ourselves and examine ourselves to address the biases destructive to our collective existence. A must read by all grade levels, executives, teachers, clergy, and above all politicians, policy makers and media. We can make it a better world for ourselves and others once we are aware and this book does it effectively and efficiently. A must read by all inhabitants of the planet earth. Amar Dave,MD ( Reviewed in the United States on May 8, 2021 )
  • 3.0 out of 5 stars from Heather L. Hurd -- Interesting but tough : While full of really interesting information, it was extremely dense and tough to get through. There were several parts where the scientific information was so specific and academic that I had to read through it several times to be sure I was understanding the message. ( Reviewed in the United States on May 19, 2021 )
  • 5.0 out of 5 stars from J Angel -- Asto must-read for everyone : This is a fascinating book, intensively researched, well-considered, non-judgemental and very timely. The book gives an insight into what compels us to behave the way we do, and how our biases shape so many of our decisions, actions and interactions and contribute to systemic inequalities and injustice. The depth and breadth of this book is astounding. It should be compulsory reading for all school and college students as well. ( Reviewed in the United States on August 21, 2020 )
  • 2.0 out of 5 stars from Amazon Customer -- A book about unconscious bias that does not seem to be aware of its own bias : I am probably not the author's intended audience (I'm a sceptic), so it's interesting that I read this, as it flies in the face of the some of the claims made in the book (I am not guilty of confirmation bias, for example). I thought the first few chapters were interesting, and I was thoroughly intrigued as to where she attended university and why so many apparent racists were there (it sounds nothing like the university I am currently studying at). Later on, things started to get a little shaky in places. Take, for example, the author's claim that a stereotype perpetuated in movies is that Chinese males are effeminate. She offers "Fu Manchu" and "Charlie Chan" as examples, which is going back some 80 years, and somehow overlooks more recent examples of Chinese males in cinema, such as Bruce Lee and Jackie Chan, who essentially beat people up on screen in their dozens and often exhibit superhuman strength. This seemed like such a glaring instance of cherry-picking that I couldn't see it as being anything other than an example of confirmation bias, which the author pays a great deal of attention to in the book, although, it would seem, not enough. ( Reviewed in the United Kingdom on January 18, 2021 )
  • 5.0 out of 5 stars from Ms Cathy Wassell -- Unravel your unconscious bias : I bought this book for my 15 yr old daughter who has a special interest in social justice and loves to have long conversations with me about unconscious bias. However, I stole it away while she wasn't looking to read it because I've 'known' the author on social media for a few years and have great respect for her. ( Reviewed in the United Kingdom on May 12, 2020 )
  • 3.0 out of 5 stars from Book_worm -- A good book spoilt by excessive footnotes : A brilliantly researched piece of work. My experience with it, however, was spoilt by excessive footnotes (sometimes half a page of footnotes) that detracted from the narrative fliw of the book. As an academic thesis, its outstanding and were I a psychology student, I may well have enjoyed this more but, as a more casual reader, I found it difficult to continue to engage with. 3/5 ( Reviewed in the United Kingdom on April 28, 2020 )
  • 3.0 out of 5 stars from Kernicterus -- I’m struggling : I first saw her essay in New Scientist and was keen to read more, and this is a great book but very hard to read. ( Reviewed in the United Kingdom on November 2, 2020 )
  • 5.0 out of 5 stars from Amazon Customer -- A brilliant, important book : I'm already recommending this fantastic book to everyone I know. Dr Agarwal manages to take a heavy, vast topic and make it easy to understand and very enjoyable to read. Everyone needs a copy of this important book in their homes, as we work towards a world with less negative bias. ( Reviewed in the United Kingdom on April 30, 2020 )


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